Let's face it: staying ahead on the shelf in today's CPG environment requires more than just a great product-market fit and standout packaging. It boils down to how you're managing the financial aspect: trade spend, promotional budgets, deduction-causing expenses. This month's update is focused on what you need to take control of trade spend and deductions. BUT FIRST - If you're considering ditching your spreadsheets once and for all, you'll want to join us for a special event on October 15th. Read more below...
👨💻 Ready to Ditch the Spreadsheets?
Making the decision to move away from spreadsheets to a modern Trade Promotion Management (TPM) solution is one thing. But is your company actually ready for it? Join Chris Ambarian, our fearless Co-Founder, as he takes you through what your team will need to know and do for a smooth transition. He's seen many mistakes made during this critical journey - join us to learn how to avoid them! Register here.
🎙️ How to Manage Retail Trade Spend
In this episode of the Foodbevy podcast, Chris dives into the complexities of managing retail trade spend, offering insights on how to optimize your trade investments for maximum profitability. Learn about common mistakes CPG brands make, strategic approaches to trade spend, and the best tools for tracking and improving your promotions performance. Listen here.
☑️ Getting to Know Deduction Data
In this blog we dive into the critical importance of understanding andanalyzing your deduction data. Learn how to transition from simply tracking deductions to leveraging powerful metrics that improve decision-making and drive profitability. Read More
💪 A Healthy Brand Gets Healthier
Before working with us, Milkadamia struggled with tracking chargebacks and trade promotions, lacking the processes and tools needed to validate and dispute deductions, which impacted their profitability. Now, with Promomash as a tool, they have full visibility into their chargebacks and trade promotions, allowing them to make data-driven decisions and optimize their trade spend. Discover how they streamlined operations, improved profitability, and positioned themselves for long-term growth with our comprehensive platform. Read More.
