Welcome to the first edition of CPGenius News! Spring has put an extra hop in our step. Expo West was epic - full of great connections and even greater advice and lessons from our amazing clients. We also have exciting news you might have missed, so let's get right to it! Here's a recap of all the great happenings at Promomash. 💪
🎉 Mid-Day Squares & Promomash
Mid-Day Squares is in hyper-growth mode, and hasn't been shy about sharing their roller-coaster journey to $100M on social media. When the time came to find a solution to manage their deductions and trade spend, we were beyond honored they trusted their growing business to us. See what we've accomplished together in just a few short months. Read more...
✍️ 3 Lessons from Brands at Expo West on Achieving Sustainable C.P.G.
For an industry so driven by the concept of sustainability, we should be talking more about how brands can achieve sustainable C.P.G. - cash flow, profitability and growth. After dozens of conversations with leading brands at Expo West, here are three lessons we've distilled. Read more...
🎯 9 Keys to Success from 9 Brands
Planning a new product or retailer launch? Here are 9 keys to success straight from the mouths of 9 successful brands who have been there and done that. Read more...
🏆 Leader of the TPM Pack
We're thrilled to share that leading software review site G2 has recognized Promomash as a Leader in the Trade Promotion Management software category for Spring 2024. And it's all thanks to the reviews we've received from our clients. Check out what they're saying about Promomash! Read reviews...